Vastavam web: Tollywood, popular lady director B Jaya, who directed films like Vaishakam, Lovely, Premikulu and Chantigadu, passed away on Friday morning in Hyderabad due to cardiac arrest. B Jaya started her career as columnist for Andhra Jyothy. B Jaya introduced Kamna Jemalani and Shanvi Srivatsava to Telugu film industry. Jaya’s husband BA Raju is a famous journalist and PRO. While Telugu film industry is struggling to digest the fact that Nandamuri Hari Krishna passed away, B Jaya’s death shocked everyone.