Australia hindus protest an meat advertisement featuring Lord Ganesha

Vastavam web: Hundreds of people attended rallies in Australia’s major cities on Sunday to protest an advertisement the Indian community described as “highly insulting” in its depiction of the Hindu deity Lord Ganesha.The India Forum Australia (IFA) arranged the protests in Sydney, Melbourne, Brisbane, Adelaide and Perth in response to a Meat and Livestock Australia (MLA) advertisement, aired earlier this month.IFA president Nihal Agar said on Sunday the MLA had not listened to the Indian community’s earlier concerns when the ad initially screened.
“To say something is legal is one thing, but it’s something else to touch the heart and that is how MLA has failed our community,” he said.The Advertising Standards Bureau dismissed complaints, saying Lord Ganesha was depicted positively and that the advertisement’s intent was to be inclusive.Assistant Minister for Social Services and Multicultural Affairs, Zed Seselja, told on Sunday that he had met Prime Minister Malcolm Turnbull and leaders of Australia’s Hindu community because of the “genuine hurt” that had been caused.
An MLA spokesman said in a statement after the ad first aired that the organisation had undertaken “extensive research and consultation” while making the advertisement.