‘Sye Raa’ digital rights sold for record price

Vastavam web: Megastar Chiranjeevi’s soon to be released period drama, Sye Raa Narasimha Reddy is carrying positive buzz among the audience. Cashing in on the craze, the makers are selling the film for record prices in all areas. Latest buzz is that Sye Raa’s digital rights are grabbed by the popular streaming platform Amazon Prime for a whopping of Rs 40 crores for all versions.