Ghana U-17 team’s craze off the field: Kumkum Bhagya

Vastavam web: As soon as the Ghana under-17 football team learnt that their pre-quarterfinal FIFA World Cup match would be held in Mumbai, a new item appeared on their to-do list. A trip to Film City, where the world of Abhi, Aliya, Pragya, Tanu, Bulbul and Purab came to life through a complex script of twists and turns, misunderstandings and marriages.

The reach of Bollywood has not bypassed Ghanaian shores, but in the West African nation, it is the Indian TV soap opera Kumkum Bhagya that reigns supreme.

“We want to meet and take photos with some of the actors, and even the producer, anyone will do,” says Kwadwo Agyemang, board chairman of the Ghana National Sports Authority. “We don’t mind even if it is for five minutes.”

According to the Ghanaians, audiences back home are under the impression that the actors are actually fluent in Twi. But what has truly kept them hooked is the incessant plot twists that have long been associated with Indian soap operas.